Media on Twitter

Are you a PR person and using Twitter to reach out to press contacts? Or, plan on using Twitter and finding press contacts sounds like something you are up to the challenge of finding? Well thanks to Brian Solis and Stowe Boyd there is a resource with this information.

The site is called MicroPR and looks as though there will be great value in participating. The site provides tips for pitching via Twitter and other useful information if you are familiarizing yourself with this new PR tool. One thing I would add is make sure you have a plan of attack using your Twitter account for pitching purposes and using it as a press contact point.

If you just venturing into this practice I would definatly suggest give this site a once over. Good luck in all your Tweeting and I’ll be out there with you @collin_s.

Where do you get your news?

Techmeme has issued its top 100 tech media’s influencial websites and the range is broad. The list continues to prove the shift of where people are consuming media – traditional trade outlets, blogs, wikis, and mash-up sites.

Techmeme summary of findings is here.

Go check out the list and see where you are fit in. Techmeme Top 100

Guns, Politics, and PR

I was going to a local convenience stop yesterday and noticed the local firing range/gun club had a very unique sign. If you can’t read the text on the sign it reads, “Ease Those Pre-Election Jitters With a New AR 15.” (a very high powered fire arm) This sign could be interpreted many ways – all of which ending badly for someone at the mercy of a newly purchased AR 15.

I am sure the business does not intent to sell a fire arm for ill-use with this signage, but brings me back to making sure your PR message is finely detailed. This sign is somewhat amusing, but an extremist could take it the wrong way or still negative conversations in the community. It’s great to be cleaver or take advantage of current events, but make sure they align wit the business objectives.